We are Fractional CFOs serving the CPG industry.

The vast majority of CPG startups fail in spectacular fashion. It is easy to have an idea, but the demands from distributors, retailers, and co-packers often come as a rude shock. In order to succeed, you need experienced guidance.

We have 15 years of C-suite level experience in CPG and can advise you on all aspects of your business to make sure you reach your goals.

As a small business, you may not be able to match the expertise that your larger competitors have in cash-flow projections, forecasting, raising capital, and systems. We’re here to give you that big-company advantage. Sometimes understanding what a potential hire or a new SKU will do to your cash runway can be a relief.

I want to understand what is keeping you up at night and fix it.

To read more about me, visit the About page. To read answers to frequent questions about the process, visit the FAQ. Or click the button below to read about the services we offer to keep you on track.